Web Optimization Manager

Seeking a Web Optimization Manager to manage the ongoing enhancements of the website experience. In this role, you will uncover friction points across the digital journey, develop data-backed hypotheses, and create A/B testing strategies to improve engagement and conversion. You will work closely with a data analyst to translate complex user behavior data into actionable insights and implement site enhancements that measurably improve business outcomes. 

REQUIRED SKILLS:

+ Digital Experience

+ Website Optimation

+ Conversion Rate Optimization

+ Web Analytics Platforms

+ HEAP

Job Responsibilities:

+ Identify friction points in the user journey through behavioral data analysis and deliver strategic, high-impact recommendations that enhance usability, engagement, and conversion.

+ Apply a critical lens to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypo...