[Wattpad] Product Marketing Manager

Product Marketing Manager – Wattpad

Wattpad seeks a creative, results‑focused Product Marketing Manager to shape how millions discover, experience, and connect with stories. The role sits at the intersection of product and brand, owning how we bring our product to market and ensuring it resonates deeply with our global community.

What You’ll Do

• Lead ongoing market, competitive, and audience research to inform product direction and positioning.
• Identify emerging trends in storytelling, fandom, and entertainment consumption, translating them into clear opportunities for cross‑functional teams.
• Define and evolve product positioning, messaging, and value propositions across the platform, ensuring consistency between product experience and brand narrative.
• Shape how features are packaged and communicated to drive adoption and engagement.
• Own end‑to‑end go‑to‑market strategy and ex...