Vacancy Description
Join Wattpad as a Product Marketing Expert and contribute to our mission of connecting the world through stories. Utilize your 5+ years of experience to shape market positioning and drive user engagement.
In this role, you will define and evolve product messaging and lead go-to-market strategies. Engage cross-functional teams to ensure product features are communicated effectively and align with user needs. Your insights into storytelling and fandom trends will be crucial for our marketing success and user satisfaction.
Key Responsibilities:
• Conduct competitive and audience research for product direction
• Shape product positioning and messaging consistency
• Lead marketing plans and track success metrics
• Collaborate with Product Managers from ideation to launch
• Act as user voice within marketing decisions
Requirements:
• 5+ years of Product Marketing experience
• Expertise in digital product GTM strategies
• Strong collaboration skills in agile s...
In this role, you will define and evolve product messaging and lead go-to-market strategies. Engage cross-functional teams to ensure product features are communicated effectively and align with user needs. Your insights into storytelling and fandom trends will be crucial for our marketing success and user satisfaction.
Key Responsibilities:
• Conduct competitive and audience research for product direction
• Shape product positioning and messaging consistency
• Lead marketing plans and track success metrics
• Collaborate with Product Managers from ideation to launch
• Act as user voice within marketing decisions
Requirements:
• 5+ years of Product Marketing experience
• Expertise in digital product GTM strategies
• Strong collaboration skills in agile s...
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