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Vice President, Marketing Lead-Channel Strategy & Optimization

JPMorgan Chase

Wilmington, DE, United States Full-time July 18, 2026
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Vacancy Description

The Performance Marketing Owned Media Channel Strategy and Optimization (CSO) team is responsible for driving growth and efficiency across owned digital marketing channels (e.g., Chase.com, Chase Mobile, email) within the Consumer & Community Banking Marketing division. We leverage data, technology, and creative strategies to optimize performance, maximize ROI, and deliver best-in-class customer experiences in Chase.com and Chase Mobile App.
As a Vice President, Marketing Lead on the Channel Strategy and Optimization team, you should be data driven to lead channel strategy, performance analysis and optimization for each Line of Business (LOB) marketing partner within Owned Media. You will be accountable for diagnosing LOB performance, identifying the highest-impact opportunities across the funnel, and driving clear recommendations and decisions that improve results against targets. This is a highly visible, strategic role with significant interaction with cross-functional teams acro...

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