Trade Marketing and Brand Activation Specialist

KEY RESPONSIBILITIES: Develop and implement national trade marketing and brand activation strategies Plan, coordinate, and execute retail campaigns, product launches, promotions, and seasonal initiatives Drive in-store brand visibility through effective merchandising, POS displays, and retail execution Organise and manage brand activations, exhibitions, trade shows, sporting events, and experiential marketing campaigns Build and maintain relationships with retail partners, sporting organisations, clubs, gyms, ambassadors, influencers, and event partners Develop and execute community engagement initiatives, including grassroots sports and running events Manage sponsorships, ambassador programmes, and promotional activities to increase brand awareness Coordinate activation logistics, suppliers, agencies, promoters, and event staffing Monitor and maintain retail merchandising standards across all distribution channels Manage marketing assets, promotional materials, and maintain accurate a...