Toronto Paid Media Operations Expert

Become a key player at Definity Financial Corporation as a hybrid Paid Media Operations Specialist based in Toronto. Your focus will be on maintaining high standards in campaign execution while ensuring data accuracy.

In this full-time role, you'll lead day-to-day digital media operations and make sure campaigns launch effortlessly. Your familiarity with GA4 and expertise with reporting tools will support effective tracking and performance monitoring.

Key Responsibilities:
• Oversee daily operations for paid digital media
• Maintain execution calendars and performance trackers accurately
• Apply appropriate UTM standards and naming conventions
• Track GA4 events to measure campaign success
• Produce and distribute performance dashboards

Requirements:
• 3–6 years in ad operations or similar roles
• Strong knowledge of paid search and social campaigns
• Experience with Google Ads and related reporting ...