Social Media Strategist

We’re looking for someone who can take our social media from good → can’t ignore.

This role is for a hands-on strategist who knows how to turn content into real impact — growing brand awareness, driving engagement, and making people actually care about what we post.

If you’re someone who understands what works on TikTok and Facebook, can lead content direction, and enjoys building things from the ground up — this might be for you.

What you’ll do

• Own and drive our social media strategy end-to‑end
• Build content pillars (financial education, product, lifestyle, “money moments”)
• Lead and guide a team of content creators
• Work closely with agencies and cross‑functional teams (marketing, PR, media, HR)
• Turn campaigns, partnerships, and activations into engaging social content
• Grow and optimize performance across TikTok, Facebook, Instagram, LinkedIn
• Use data (reach, engagement, ME...