Social Media Manager - LA hours (Part-time)

About the role:

We are seeking a proactive, creative, and structured individual to manage and execute our digital marketing and content creation efforts. This role requires a blend of technical understanding, graphic design skills, video editing proficiency, and a strong grasp of social media dynamics. The ideal candidate will be someone who can drive our digital initiatives forward, working independently to achieve strategic goals.

Key Responsibilities:

• Shopify Management: Maintain and update the Shopify store for merchandise, analyze analytics, and market products to drive engagement and sales.
• Paid Advertising: Manage and optimize paid ad campaigns on Google (Search Ads) and Meta (Facebook and Instagram Ads), including budget allocation and performance monitoring.
• SEO: Implement and maintain SEO best practices for our website and other digit...