Social Media Lead

AlUla Club is seeking a creative and strategic Social Media Lead to drive the club’s digital presence and fan engagement across all platforms. This role is responsible for developing and executing the club’s social media strategy, delivering compelling content, and strengthening the club’s brand locally and internationally. The ideal candidate is passionate about sports, understands digital storytelling, and thrives in a fast-paced matchday environment.

Responsibilities

• Develop and execute the club’s social media strategy aligned with brand and commercial goals.
• Plan, create, and publish engaging content across all key platforms (Instagram, X, TikTok, YouTube, Snapchat, Facebook).
• Lead daily content operations, including matchday coverage, training updates, and announcements.
• Ensure consistent brand tone, identity, and visual standards across all content.
• Engage actively with fans and manage community interactions pro...