SFMC Email Developer

JOB DESCRIPTION

Insight Global is seeking a Email Developer for one of Toronto's largest financial institutions. The Email Developer (Marketing Automation – SFMC) will primarily develop multiple emails and web pages. The Digital & Direct Executions team, part of the broader Marketing organization, aims to leverage customer data and insights to deliver meaningful communications to customers, with a significant focus on Marketing Automation. This hands-on role involves building new emails, web pages, and SMS within SFMC, adhering to best practices, and optimizing existing emails and web pages.

Key Responsibilities:

• Develop and implement email marketing campaigns, web pages, and SMS using Salesforce Marketing Cloud.
• Work with cross-functional teams to develop email templates and content.
• Manage standardized email templates, including upkeep, enhancements, and testing.
• Provide expertise in setting up data integration points...