Senior Performance Marketing Manager Role

Drive measurable marketing outcomes at GreenShield as a Senior Performance Marketing Manager. Oversee digital channels, leveraging advanced analytics to enhance acquisition and retention effectiveness.

Reporting directly to the Director of Digital Marketing, this role requires the ability to convert business goals into actionable media strategies. You will lead multi-million-dollar budgets and collaborate with cross-disciplinary teams to push performance marketing initiatives. Your deep expertise in media planning and execution is essential for optimizing results.

Key Responsibilities:
• Set growth strategies and allocate substantial media budgets
• Build optimization agendas and measurement approaches
• Identify opportunities for improved media performance
• Implement effective paid media campaigns across key platforms
• Continuously monitor market trends and adjust strategies

Requirements:
• 10+ years of progr...