Senior Marketing Manager – MarTech Solutions

Reports to

Senior Vice President - Software & Product Development

Role Overview

My client is seeking a Senior Marketing Manager - MarTech Solutions, a specialist who will design, implement, and optimise a modern marketing technology ecosystem. This role sits at the intersection of technology, digital marketing, automation, and analytics, ensuring the organisation maximises customer engagement and drives digital transformation. You'll work hands‑on with platforms such as Salesforce Marketing Cloud, Hootsuite, Optimizely, analytics tools, tag managers, and personalization engines, ensuring seamless integration and continuous improvement across the MarTech stack.

Key Responsibilities

• Strategy & Planning:
  1. Develop and maintain the company's MarTech roadmap aligned with business and marketing objectives.
  2. Evaluate new technologies and recommend solutions to improve acquisition, retention, and engagement.
  3. Partner with...