Senior Demand Generation Manager

Senior Demand Generation Manager

Responsibilities

• The experimentation roadmap: a steady pipeline of structured tests across channels, audiences, messaging, and landing pages, each with a hypothesis and a logged result.
• New-channel discovery and proof. Connected TV, B2B influencer and partner voices, communities, Reddit, content syndication, programmatic, AI-answer surfaces: figure out which ones produce a pipeline for us and which are noise.
• The systems that make experiments cheap to run. You'll build with modern tooling (automation in n8n, enrichment in Clay, AI in the loop, scripting where it helps) so testing fast is the default, not a project.
• Hands‑on execution across whatever you're testing. This is a building role, not a directing one.
• Honest measurement. You instrument what you launch and you're the first to call your own experiment dead.

Qualifications

• A few years in growth,...