Vacancy Description
As Senior Customer Marketing Manager, you’ll own the strategy and execution that turns customers into advocates, drives product adoption, and fuels retention and expansion.
You’ll partner closely with Global Campaigns, Customer Success, Product Marketing, and Demand Gen to build lifecycle programs, customer storytelling initiatives, and insight‑driven communications that strengthen relationships across the entire journey – from onboarding to advocacy.
Responsibilities
- Develop and run lifecycle programs that drive onboarding, adoption, renewal, and expansion.
- Create persona‑based nurture campaigns for Accessibility, Product, Design, and Engineering leaders.
- Partner with Customer Success to deliver communications that celebrate milestones and reinforce value.
- Build and manage a scalable customer storytelling and advocacy program – case studies, testimonials and customer features.
- Identify and activate customer champion...
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