Vacancy Description
Transform digital advertising as a Search Engine Marketing Specialist at Clio in Toronto. Focus on optimizing Google and Bing campaigns, driving conversion through data-driven insights and strategies.
This 12-month contract targets mid to senior level candidates with 4-5 years of SEM experience in a B2B setting. You will be responsible for managing innovative campaign types such as PMax and Demand Gen while effectively utilizing your expertise in Conversion Rate Optimization and A/B testing. Join a high-achieving performance marketing team to execute impactful campaigns.
Key Responsibilities:
• Optimize ad copy and digital assets for campaigns
• Conduct comprehensive keyword research and expansion
• Analyze competitor strategies and market positioning
• Report on performance metrics like CTR and CPC
• Audit landing pages for conversion enhancements
Requirements:
• 4-5 years of SEM experience on Google and Bing
This 12-month contract targets mid to senior level candidates with 4-5 years of SEM experience in a B2B setting. You will be responsible for managing innovative campaign types such as PMax and Demand Gen while effectively utilizing your expertise in Conversion Rate Optimization and A/B testing. Join a high-achieving performance marketing team to execute impactful campaigns.
Key Responsibilities:
• Optimize ad copy and digital assets for campaigns
• Conduct comprehensive keyword research and expansion
• Analyze competitor strategies and market positioning
• Report on performance metrics like CTR and CPC
• Audit landing pages for conversion enhancements
Requirements:
• 4-5 years of SEM experience on Google and Bing
Ready to Apply?
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