Product Marketing Manager - Saas

The Product Marketing Manager – SaaS role focuses on developing and executing GTM strategies to promote products effectively. This position is ideal for candidates with a strong understanding of marketing practices and product positioning from a Tech / SaaS background.

The company is an SME SaaS provider in central Manchester, providing software solutions to mainly public sector customers. They are based in an accessible central Manchester location, offering hybrid working.

Description

The key responsibilities for the Product Marketing Manager – SaaS role will include:

• Develop and implement product marketing strategies to support business objectives.
• Act as the 'stand-in' Head of Department when required.
• Collaborate with cross-functional teams to align marketing efforts with product development.
• Create and manage marketing campaigns to drive product awareness and sales.
• Conduct market research to ide...