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Product Marketing Manager

Art Basel

basel, basel city, Switzerland Full-time June 26, 2026
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Vacancy Description

Your responsibilities

:

Product positioning & audience ownership:

  • Apply and refine product positioning within established portfolio frameworks, ensuring clarity and resonance for assigned product audiences.
  • Apply and refine defined audience segments for the assigned product, articulating clear value propositions tailored to each segment.
  • Execute lifecycle marketing initiatives aligned with defined portfolio lifecycle strategy to drive awareness, activation, engagement, and retention.
  • Ensure alignment between product positioning, audience strategy, and commercial objectives.

    • End-to-end product marketing delivery:

  • Lead end-to-end product marketing execution for assigned products, translating defined portfolio frameworks into high-quality, performance-driven go-to-market delivery.
  • Develop structured acquisition, activation, and retention strategies in collaboration with CRM, digital, an...

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    Vacancy Details

    Location basel, basel city
    Country Switzerland
    Type Full-time
    Category CAR
    Posted June 26, 2026

    About Art Basel

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    Art Basel

    basel, Switzerland

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