Product Marketing Engineer

**Change the world. Love your job.**

Texas Instruments is seeking a full-time Product Marketing Engineer in Dallas, Texas. The Product Marketing Engineer (PME) will develop comprehensive product marketing strategies for wireless connectivity solutions, ensuring alignment with Texas Instruments' (TI) overall product line strategy and market trends.


**Responsibilities include:**

+ Create warboards (strategic planning tools) for New Product Growth Initiatives (NPGI) and End Equipment Growth Initiatives (EEGI), collaborating with field sales and Systems Engineering & Marketing (SEM) teams to develop targeted attack plans.
+ Create unique, customer-focused value proposition messaging for the assigned portfolio.
+ Contribute to the Accelerated Product Launch (APL) strategy within the team, ensuring that complete product solutions reach customers ahead of Release to Market (RTM), including necessary software stacks, development tools, and reference designs...