Vacancy Description
- Division: Digital Technology & Innovation Division
Job Description
Synopsis
The Product Manager is responsible for defining and delivering Guest 360 capabilities, with a strong focus on journey orchestration, customer data activation, and omnichannel personalization.
This role owns the product lifecycle, driving strategy, roadmap, and execution to enable real-time, data-driven customer experiences across all touchpoints.
Accountabilities
- Define and deliver the Guest 360 product strategy, roadmap, and priorities
- Own journey orchestration capabilities across platforms (e.g., Adobe Journey Optimizer or similar)
- Design and optimize omnichannel customer journeys (segmentation, triggers, decisioning, personalization)
- Translate customer data (CRM, booking, loyalty) into actionable use cases and activation strategies
- Partner with cross-functional teams (data, engineering, CX, mar...
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