Product Analyst (Mid-level)

Responsibilities

• Operate the store channel funnel (approach → simulation → proposal → contracting), identifying bottlenecks and prioritizing actions based on data.
• Ensure robust product governance in the channel, aligning priorities and materials.
• Design and execute commercial campaigns with key areas (incentives, audience-targeted offers, in-store communication), monitoring performance by region/store and running short improvement cycles.
• Support pricing and terms for the channel (in partnership with profitability/credit), bringing inputs from the store floor and their impacts on conversion.
• Map the customer journey vs. action plan: identify causes of abandonment, queues and rejections and implement improvements with internal teams.
• Create support routines for low-performing stores (incubators): diagnosis, recovery plan, weekly follow-up and playbooks.
• Maintain a strong connection with regional teams (store lead...