Performance Marketing Specialist

About Calo (more here)

Calo is building a healthier way of eating across the GCC. We operate across multiple verticals, from meal subscriptions to Calo Market, our multi-SKU commerce vertical.

We are looking for a Senior Specialist in Performance Marketing to drive paid growth across one or two Calo markets, depending on business need. This role may cover subscriptions, Calo Market, or both, so the person needs to understand that not every vertical grows the same way.

Subscriptions are about acquisition quality, CAC, payback, renewals, and long-term customer value. Calo Market is more catalog-led, with SKUs, categories, price points, promotions, inventory, and margin playing a much bigger role. The job is to understand these differences and build paid media accordingly.

This is not a traditional campaign-operations role....