Performance Marketing Manager

Experience: Minimum 5 years

Key Responsibilities:

• Campaign Strategy & Execution: Develop, implement, and optimize paid media strategies across Google Ads, Facebook Ads, and other performance marketing channels.
  
• Data Analysis & Reporting: Track, analyze, and report on the performance of digital campaigns, adjusting strategies based on insights to maximize ROI.
  Budget Management: Manage and allocate campaign budgets effectively to achieve business objectives.
  
• Audience Targeting: Leverage audience insights to optimize campaigns and increase customer acquisition.
  
• Collaboration: Work closely with cross-functional teams (creative, content, product) to align marketing efforts with overall business goals.
  
• Testing & Optimization: Conduct A/B testing and other optimization techniques to improve ad performance.
  
• Stay Updated: Keep up with the latest trend...