Vacancy Description
Performance Marketing Executive/Senior Executive
Position Objective
Responsible for driving quality traffic and campaign performance across digital channels, supporting both online and online business growth. This role focuses on executing data-driven campaigns, supporting brand-led initiatives, and enhancing customer journey through paid media, KOL/KOC collaborations, and CRM alignment.
Performance Marketing & Traffic Growth
Plan, execute, and optimize paid media campaigns across platforms such as Meta, Google, TikTok (SEM/Display/YouTube), and other relevant channels
Monitor website traffic trends and campaign performance to support Brand Marketing campaign objectives
Analyze performance data and provide actionable insights to improve traffic quality and conversion
Work closely with Brand Marketing Team to align on campaign direction and traffic KPIs
Monitor and analyze website performance using Google Analytics (GA4) to trac...
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