Performance Marketing

Job Description: Performance Marketing Executive (23 Years Experience) Position Performance Marketing Executive Experience 23 years Location Jabalpur About the Role We are looking for a data-driven and results-oriented Performance Marketing Executive to lead our paid digital marketing initiatives across multiple business verticals, including agribusiness, technology, and franchise development. The ideal candidate should have hands-on experience in planning, executing, optimizing, and scaling paid campaigns that generate measurable business outcomes. Requirements Key Responsibilities Plan, execute, and optimize paid campaigns across Meta, Google, LinkedIn, and YouTube. Drive qualified lead generation for B2B, B2C, dealer/distributor, and franchise acquisition campaigns. Manage campaign budgets efficiently to maximize ROAS, CPL, and conversion rates. Implement and maintain Meta Pixel, Google Tag Manager, GA4, and Conversion API for accurate tracking. Develop audience strategies, inc...