Vacancy Description
Are you an experienced Paid Social Optimization Specialist with expertise in data‑driven marketing, AI‑powered campaign optimisation and performance analytics?
Join a forward‑thinking marketing team where you’ll manage and optimise paid social campaigns in an increasingly automated advertising landscape. This role focuses on shaping the inputs that power platform algorithms, ensuring campaigns deliver strong performance while aligning with business objectives and data quality standards.
About the role
You will act as the strategic operator behind paid social campaigns, guiding AI‑driven platforms such as Meta and TikTok through effective signal management, creative insights and performance monitoring. Rather than manual bid adjustments, your focus will be on data integrity, creative optimisation and performance guardrails to maximise outcomes in automated environments.
What you’ll do
- Optimise algorithm‑driven campaigns by ...
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