Paid Media Specialist for Financial Institution

Enhance your career as a Paid Media Specialist, optimizing digital campaigns for a top financial institution. Utilize strategic insight and hands-on experience to drive performance and campaign success.
In this pivotal role, focus on end-to-end management of Paid Search and Paid Social campaigns. Collaborate with various teams while conducting analytical performance analysis. Your influence on marketing strategies will be vital, ensuring impactful campaigns in a competitive landscape.
Key Responsibilities:
• Manage and optimize end-to-end Paid Media campaigns
• Define KPIs and analyze campaign performance thoroughly
• Collaborate with internal teams and third-party vendors
• Serve as the primary Paid Media contact for key business lines
• Provide data-driven recommendations for strategic improvements
Requirements:
• Over 2 years of experience in Paid Media
• Proficiency in SA360 and Google Ads platforms
• Strong analytical and reporting skills essential...