Omnicom Media Canada - Influencer Strategist (Toronto)

Position Summary

The Creative/Influencer Strategist role is a critical position focused on maximizing the effectiveness and impact of content initiatives across various digital platforms. As a Strategist, you will be responsible for developing data-driven strategies, optimizing content performance, and driving key insights to inform content creation and distribution decisions. By leveraging analytics and industry trends, you will play a pivotal role in driving audience engagement, brand visibility, and business outcomes for our clients.

Key Responsibilities

• Collaborate with cross-functional teams to understand client objectives, target audience, and content goals.
• Develop comprehensive performance strategies aligned with client objectives, incorporating audience insights, platform dynamics, and industry best practices.
• Identify key performance indicators (KPIs) and success metrics to measure the effectiveness of content initiatives. <...