Marketing Specialist - PVH (Calvin Klein & Tommy Hilfiger) - Madrid

Leading the planning and execution of marketing initiatives across both brands, coordinating campaigns, retail activations, events, and brand communications to strengthen brand visibility, enhance customer engagement, and support commercial performance.

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• Assist the manager in developing, implementing, and monitoring the marketing plan and strategy for both brands and managing the assigned annual marketing budget.
  
• Prepare and execute launch campaigns for each season.
  
• Develop and coordinate point‑of‑sale promotions.
  
• Organise and manage marketing actions and events.
  
• Search and identify suppliers for marketing actions and events; ensure all point‑of‑sale material is implemented correctly and monitor its impact on sales.
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