Marketing Specialist

Key Responsibilities: Business Understanding & Strategic Input: Invest time to understand Insight Consultings full value network: our products, services, clients, industries, and competitive positioning. Develop a deep appreciation of our culture and values, and ensure all marketing activity is a genuine reflection of who we are. Provide informed recommendations on which products and services to promote, to which audiences, and through which channels - based on business priorities. Attend internal strategic sessions and stay close to the co-founders to align marketing with business direction Digital Marketing & Channel Strategy: Own and grow our LinkedIn presence, continuing to build thought leadership and brand awareness through posts, webinars, articles, and engagement. Research, evaluate and recommend new digital channels (including TikTok and Instagram), and develop a rollout plan that makes sense for our brand and audience. Execute multi-channel campaigns end-to-end, from concept ...