Marketing Manager / Senior Manager

Johor Bahru, Malaysia | Posted on 06/27/2026

Responsibilities

• Plan and monitor marketing and sales activities to achieve the company’s sales targets within the approved budget.
• Achieve yearly business plan targets within the shortest time and at optimum selling prices through an effective sales and marketing system.
• Lead strategic planning and implementation of marketing plans to generate sales.
• Align and roll out marketing and sales strategies with the team to ensure effective execution and clear product positioning.
• Review and provide input on advertising and promotional materials to ensure messages and collaterals match the product brief.
• Liaise with advertising agencies, media, authorities, lawyers and other external parties as needed.
• Conduct market intelligence on competitors.
• Monitor market trends, customer behaviour and surrounding market conditions.
• Propose product pri...