Marketing Executive / Assistant Manager

Our client is responsible for the sales and marketing of consumer electronics and home appliances in Singapore.

• Responsible to develop and implement integrated e-commerce marketing campaigns designed to increase traffic and generate sales revenue
• Manage and implement online campaign efforts across multiple channels
• Conduct post-campaign analysis and day-to-day campaign monitoring
• Co-ordinate with internal stakeholders to execute online campaigns such as pricing and catalogue, strategies to maximize sales and inventory management
• Analyze customers online shopping behavior to deliver clear insights on customer development and engagement
• Work closely with team to liaise with creative and ecommerce vendors to ensure that marketing communications/ collaterals are aligned with branding guideline
• Work with agency to generate campaign creatives
• Provide copy...