Marketing Director - Fresh Poultry (Mississauga)

The Opportunity

As one of the only CPG companies headquartered in Canada, a marketing career at Maple Leaf offers a unique opportunity to develop strategies and act as the general manager of a business rather than work at a satellite office. The Director will own developing and executing growth strategies anchored in the 3Cs (Consumer/Customer, Competitors, Company) and 4 Ps (Product, Price, Promotion, Placement) inclusive of a 13‑year innovation pipeline. They will partner with Revenue Growth Management and Brand teams to lead the growth agenda for Fresh Poultry, delivering profitable growth and share expansion.

Responsibilities

• Lead the Maple Leaf growth agenda of Fresh Poultry on the mission to deliver profitable growth and share expansion.
• Provide general management accountability, with direct ownership of the categories P&Ls.
• Coach and lead a team of marketing professionals to execute strategies and advance business objectives....