Vacancy Description
My client, Dubai-based PropTech company, is seeking a Marketing AI & Analytics Lead to lead marketing analytics, attribution, reporting, and AI‑driven transformation across the business. The role will be responsible for building a single source of truth for marketing data, improving campaign measurement, automating reporting, and delivering actionable insights that drive growth, reduce CAC, and improve ROAS.
Key Requirements
- Experience in Marketing Analytics, Business Intelligence, or Performance Marketing Analytics
- Strong understanding of attribution, tracking, reporting, and marketing measurement frameworks
- Hands‑on experience with GA4, GTM, AppsFlyer/Adjust, Power BI, Looker, and CRM platforms
- Proven ability to build AI‑powered tools, agents, automations, and workflow solutions
- Experience analysing CAC, LTV, ROAS, funnel performance, and campaign effectiveness
- Ability to automate reportin...
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