Manager Shopper Marketing

Manager Shopper Marketing Karachi Ho (PA) Sales & Marketing 32-40

Ever walked past a freezer and grabbed something cold you weren't even planning to buy? That's the kind of moment you'll be creating.

We're looking for a Manager Shopper Marketing to lead visibility and trade strategy across Modern Trade, e-commerce and traditional channels for our ice cream and frozen desserts portfolio. You'll shape trade offers, own volume forecasting, and lead a team of Assistant Channel and Category Managers, reporting to the Head of Sales.

Qualification:

• BBA
• MBA (Preferred)

Experience:

• 8-10 years in FMCG

Job Description:

You'll own shopper marketing for our ice cream and frozen dessert portfolio across two worlds: priority channels (Modern Trade, e-commerce) where precision and digital presence matter, and fundamental channels (General Trade, Bakery) where relationships and executi...