Manager of Brand Strategy & Experience

Join the team at Trail Appliances as the Manager of Brand Strategy & Experience, where your expertise in brand management will shine. This role offers you the chance to shape the customer experience through strategic marketing initiatives.
In this senior leadership position, you’ll be responsible for cultivating Trail's brand essence across all platforms and touchpoints. You'll develop integrated marketing campaigns, oversee media planning, and align brand goals with sales objectives. Your leadership will guide a talented team and ensure brand coherence across showrooms and digital interfaces.
Key Responsibilities:
• Own and enhance Trail's brand strategy and execution
• Lead omni-channel media planning for effective outreach
• Foster relationships with suppliers and partners for growth
• Manage in-store brand experiences and promotions
• Track campaign performance to refine strategies
Requirements:
• 5+ years in brand or campaign management
• Proven leade...