Vacancy Description
Responsibilities
- Be responsible for developing frameworks and processes for the Strategic Planning team to provide and verify data‑driven objectives and propose recommendations against briefs, ensuring that all Strategic Planners are able to support MMCs and media teams across regions and business units.
- Lead the Strategic Planning team in analysing data and generating actionable recommendations.
- Collaborate with stakeholders to access and verify data, oversee audience creation, and guide targeting and media spend.
- Set and ensure the standard execution of processes and frameworks for the Strategic Planning team.
- Ensure the Strategic Planners work in the same manner regardless of region or business unit being supported.
- Drive data‑driven thinking across the department, showcasing the work from the team and communicating the benefits and opportunities of using data to drive marketing planning across the department.
- Buil...
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