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Manager eCommerce

adidas

Shanghai, Shanghai, China Full-time July 10, 2026
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Vacancy Description

Purpose & Overall Relevance for the Organization:

Red(Xiaohongshu) plays a key strategic role in accelerating our digital brand social eCommerce strategy in China. Winning on Red while delivering a premium end-to-end consumer experience will be key to success for this role.

Key Responsibilities: 

•    Support store senior manager for overall store management, be accountable for all commercial and operational KPIs for respective stores and work externally with partners and internal stakeholders to deliver the results
•    Support daily store operations including product key push selection, store live-stream plan, note content and KOL livestream business and work closely with TP and Red platform xiaoer. Internal closely work with buying team, eMKT team, operation team and customer service team.
•    Be Accountable for Red store management including building up store activation calendar and business plan, account page & notes management TP/vendor managem...

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