Lifecycle Marketing Manager – B2C

About the role

You will join a talented, distributed Growth Marketing team across Europe and Asia, contributing to user growth and retention for a massive global user base, including our key markets. You will work alongside other marketers, engineers, product managers, designers, and the wider Goodnotes team as part of the CRM team.

We're looking for a data-driven and hands‑on lifecycle marketer to own and run global CRM campaigns across dynamic user segments — improving engagement, retention, and monetization across our app ecosystem. You will be accountable not just for shipping campaigns, but for the thinking behind them: what we run, for whom, in what order, and why.

• We offer a flexible hybrid working arrangement. This role is based in Singapore, with 3 days per week in our office and the option to work remotely for the remainder.
• This is a 1 year FTC position with the possibility to extend

This is the role for you if...