Lead National Sales Strategy at Sazerac

Lead the charge at Sazerac as the National Sales Director, focusing on strategic growth and dynamic partnerships across Canada’s beverage landscape.
Sazerac Company is in search of a National Sales Director committed to driving national sales initiatives across Canada. This highly visible role requires 15+ years of sales leadership experience in the beverage or CPG domain and a proven ability to forge key relationships with distributors, stores, and liquor boards. You will navigate complex sales environments, utilizing analytics to guide your strategic vision.
Key Responsibilities:
• Lead strategic sales growth initiatives countrywide
• Influence partnerships with liquor boards and retailers
• Execute commercial plans with a focus on established KPIs
• Manage innovation from concept through to market execution
• Leverage insights for performance management and guidance
Requirements:
• Bachelor's degree required
• Over 15 years in sales leadership in the in...