Lead Marketing for TELUS Entertainment Solutions

Elevate TELUS's entertainment strategy as a Marketing Manager for Stream+, driving innovative solutions to maximize customer lifetime value.
This pivotal role lets you lead the end-to-end growth of Stream+, providing strategic guidance and actionable insights derived from performance metrics. You will balance aggressive growth goals with profitability, while also experimenting with regional pricing tactics.
Key Responsibilities:
• Drive national plans to boost Stream+ subscriptions
• Own and develop pricing and promotional strategies
• Analyze performance to validate growth initiatives
• Pilot new pricing strategies and promotions
• Create rapid recovery plans for performance gaps
• Innovate cross-product features to enrich user experience
• Prepare strategic recommendations for senior executives
Requirements:
• Minimum 3 years in a marketing role with portfolio leadership
• Data-driven with a focus on execution
• Agile in testing and adapting str...