Vacancy Description
Job Description
Key Responsibilities
Strategy, Planning, and Enablement
- Develop and implement a global Business Media strategy (including social media, SEO, GEO) aligned with communication and marketing goals
- Align and coordinate business media activities across central, business, and country units
- Act as an internal enabler, supporting BUs/SUs with social media and SEO best practices
- Monitor trends and updates on platforms and technologies (e.g., LinkedIn, AI, GEO)
- Support campaign planning for trade fairs, including managing content calendars and planning tools
Content Management and Publishing
- Manage and oversee content creation and publishing from internal stakeholders across relevant platforms (LinkedIn, Instagram, YouTube, X, etc.)
- Coordinate the phase-out of Percolate and introduction of a new publishing tool
- Ens...
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