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Head of CRM (They, She, He)

Glovo

Barcelona, Catalonia, Spain Full-time July 25, 2026
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Vacancy Description

Job Description

You will be responsible for taking full ownership of our marketing communication strategy and lead an amazing team while working closely with key stakeholders (think tech, data, design and brand). If you're someone who thrives on crafting personalized campaigns that connect with users at every stage of their journey, we've got the perfect role for you!

You’ll be the mastermind behind our customer engagement, activation, and retention strategies. You'll oversee and optimize every step of the user lifecycle, from the moment someone first downloads our app to becoming a loyal, long-term advocate.

  • Own the strategy – Develop and drive the CRM automated marketing communication strategy for users across all lifecycle stages (onboarding, engagement, reactivation, retention, etc.)
  • Define the channel mix – Plan, launch, and optimize multi-channel campaigns (email, push notifications, in-app messaging, etc.) to keep users engaged and exc...

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    Vacancy Details

    Location Barcelona, Catalonia
    Country Spain
    Type Full-time
    Category Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    Posted July 25, 2026

    About Glovo

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    Glovo

    Barcelona, Spain

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