Head of Blood and Transfusion

A leading pharmaceutical company has a vacancy for a Business Unit Head

Reference: DBN -SS-3

This role involves managing and servicing the Blood and Transfusion Portfolios as well as other key portfolios such as Bioscience and Pathology / RDT, with the aim of optimizing growth and profitability within the unit.

Duties & Responsibilities

Key Responsibilities:

• Drive top-line growth and increase market share by developing and implementing effective Category, Product Portfolio, and Brand strategies.
• Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
• Develop and manage effective execution of campaigns and projects, including planning and executing successful product launches and promotions.
• Analyse market trends and customer insights to identify new opportunities and target audiences.
• Collaborate with cross-functional teams to...