Growth Lead D2C (India & US)

Type: Full-time Location: Bangalore preferred (Remote considered with overlap in US working hours) Compensation: 7LPA - 10LPA The two markets, honestly The US is where the willingness to pay lives. Growth there is ASO, creator and UGC, paid experiments, and subscription monetization, with a higher cost to acquire and a higher return.
India is where low-cost volume and the on-ground vet and clinic motion live. Growth there is organic, vernacular, partnerships, and field, with a lower cost to acquire and a different path to revenue. You will run a real, deliberate playbook for each. If you think the same tactics work in both, this is not your role. What You'll Own The growth number across both markets, from acquisition through retention to monetization.
A separate, intentional strategy for the US and for India.
The experiment engine: hypotheses, tests, reading the data in PostHog, and killing what does not work fast.
ASO across both stores and both markets.
Creator and UGC...