Google Ads Strategist (Contractor)

The Google Ads Strategist (Contractor) will provide specialized digital marketing services to Balsam International on a project basis. This role will manage digital marketing initiatives across Pay‑per‑Click (PPC) including YouTube, Google, and Bing Ads, and will report directly to the Digital Acquisition Manager.

Work Details

This is a 10‑month contract with remote flexibility based in Metro Manila; the role may extend depending on business needs.

Scope of Work

Campaign Planning, Execution, & Optimization

• Develop and present campaign plans aligned with agreed project goals and brand objectives
• Execute and manage campaigns in our PPC account, manage our creatives and conduct promotional changes aligned to our sale calendar
• Monitor campaign performance against spend, revenue, and brand/company KPIs
• Conduct ongoing optimizations to maintain performance targets
• Build and implement channel roa...