Vacancy Description
Job Summary:
The General Trade Sales Manager is responsible for driving sales growth and expanding market coverage across traditional trade channels, including distributors, wholesalers, public markets, and independent retailers. The role develops and executes Route-to-Market (RTM) strategies, strengthens distributor performance, optimizes territory coverage, and ensures profitable growth while maintaining excellent trade execution.
Key Responsibilities:
Route-to-Market (RTM) Blueprinting
- Develop and implement Route-to-Market (RTM) strategies to maximize distribution coverage and sales growth.
- Identify new markets, territories, and channel expansion opportunities.
- Optimize sales routes and market penetration plans.
Distributor Management
- Recruit, develop, and manage distributor partners to achieve sales and distribution targets.
- Monitor distributor KPIs, including sales performance, inventory, serv...
The General Trade Sales Manager is responsible for driving sales growth and expanding market coverage across traditional trade channels, including distributors, wholesalers, public markets, and independent retailers. The role develops and executes Route-to-Market (RTM) strategies, strengthens distributor performance, optimizes territory coverage, and ensures profitable growth while maintaining excellent trade execution.
Key Responsibilities:
Route-to-Market (RTM) Blueprinting
- Develop and implement Route-to-Market (RTM) strategies to maximize distribution coverage and sales growth.
- Identify new markets, territories, and channel expansion opportunities.
- Optimize sales routes and market penetration plans.
Distributor Management
- Recruit, develop, and manage distributor partners to achieve sales and distribution targets.
- Monitor distributor KPIs, including sales performance, inventory, serv...
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