Facebook Ads Specialist

Roles and Responsibilities:

• Develop and manage Facebook Ads strategies to meet client goals.
  

• Set up, launch, and continuously optimize Facebook Ads campaigns.
  

• Write and test ad copy for conversions, ensuring consistency with landing pages.
  

• Conduct audience and creative tests to drive better performance.
  

• Monitor daily ad performance, budgets, and KPIs for ongoing optimization.
  

• Collaborate with the web development, design, and content teams to create cohesive campaigns.
  

• Provide actionable insights and generate detailed reports for clients.
  

• Stay up to date with Facebook’s Advertising Policies, tools, and latest trends.
  

• Regularly engage with clients to discuss performance and future strategies.
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