E-Commerce Key Account Manager

Main Responsibilities:

1. Sell Abbott brands and unique value propositions to existing players (HHG, Momo, Shopee, etc.).
2. Nurtures productive business relationships beyond the buyer to include cross-functional leaders and reporting levels.
3. Leverage e-commerce marketing, sales analytics, CRM data and other measures (as required) to coordinate, track and adapt programs/campaigns accordingly.
4. Work with eCommerce manager to present marketing plans, specific programs, shopper insights, latest research and best practices to the Customer and Brand teams for their input, support and alignment.
5. Establish and grow relationships and implement joint online business planning with strategic e-Retailers /eCommerce pure players.
6. Innovate the use of ecommerce tools and platforms to deliver different types of customer/business value to a variety of customers to drive engagement and the digital path to purchase in alignment with key account strategies.