Director, Marketing Planning & Performance

This role plays a critical leadership position in transforming marketing into a strategic, data-driven growth engine. The Director, Marketing Planning & Performance connects enterprise strategy to execution by ensuring marketing investments, priorities, and performance are aligned to deliver measurable business impact. The Director, Marketing Planning & Performance serves as the strategic planning and performance leader for the marketing team, responsible for translating SVP-defined enterprise marketing strategy into clear plans, priorities, and measurable outcomes. This role ensures marketing operates as a unified system (strategy to execution to performance) rather than siloed functions, driving improved campaign ROI, faster cycle times, and increased marketing-attributed revenue. This role connects strategy to execution by aligning business unit priorities, marketing resources, and operational capacity into a unified system of work across strategy, operations, creative, and communic...