DIRECTOR, INDIVIDUAL DIRECT CHANNEL (HYBRID) (Toronto)

Role Overview

The Director, Individual Insurance Direct Channel reports to the Vice President Consumer Segment and leads direct channel growth, phone channel and sales, retention, group conversion, and profitability initiatives for the Individual Insurance business. The Director oversees a team of 17, including managers and 12 licensed agents.

Responsibilities

• Build and run a best‑in‑class Call Centre Sales Function, leading the in‑house sales team and overseeing an external vendor of approximately 35 licensed advisors.
• Design and execute a transformative roadmap to elevate phone channel performance using best practices, technology, and enterprise‑wide capabilities.
• Grow and manage the Group Conversion Program, positioning GreenShield as an industry leader through operations, marketing, technology, and analytics initiatives.
• Grow and manage the Direct to Consumer Program, collaborating with Enterprise Marketing to optimize ...